About a year ago Fresh Cup Magazine spoke to many coffeehouses around the country about their strategies to survive the recession. Fresh Cup back with their October issue and asked our own Mike Perry about his approaches on the coffee industry.

"Customer education about farmers, varietals and direct trade has created value and a sense of ownership to customers on all levels of our business"

"... still enjoying rapid growth of whole-bean sales, whether wholesale (30 percent), Internet (45 percent)... a recent 20 percent boost in retail sales..."

If your not seeing similar results in your business contact Coffee Klatch Consulting Services today. Please feel free to read the article and provided us with some feedback to klatchconsulting [at ] gmail [dot] com. If you have any questions regarding business tactics please contact mike [at] klatchroasting [dot] com.